With love from me to you.

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According to GoArtDirectorGo, the bond between a copywriter and an art director is a sacred thing. And it's incumbent upon the copywriter to nurture it. Cherish it. Respect it.

And if that doesn't work, just tell the fucking crybaby whatever he wants to hear so you can go the hell home.

Adventures in art and copy: Art school; Luke Sullivan's letter to a creative on the ropes; for the love of God, write better voiceovers; any monkey can write a good ad.

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