Like a grisly cultural car accident, we can't look away from Elevation's Preakness ads. This one's not as refined as the beer cellar spot. Also, not as funny.

And was there ever any doubt Unicarl would be giving the flat screen the old in-out?

Other tales of man-horse debauchery: The horse your man could smell like; calling Kegasus.

Set phasers to Jealous. Here's the rundown of recent awards won by local agencies - as cribbed from copious press releases submitted through the ego mill:

Planit announced that one of its clients, Har-Tru Sports, has been recognized as an Official Honoree in the 16th Annual Webby Awards. Presented by the International Academy of Digital Arts and Sciences, the Webbys honor excellence in design and content on the internet.

The agency also took home the Best of Show award at the 2012 ADDY Awards for its Gilgal/Yarden Wines multimedia campaign.

In ADDY news, Baltimore-based creative boutique wndr also announced that it was a awarded Best of Show – Interactive for David Lynch Music Company's site, as well as a Special Judge’s Award – Writing for Live Baltimore's"Someday".

A surprisingly watchable spot in Elevation's Kegasus Preakness saga. Underplayed where it counts with a hint of historical humor. Plus, we love the notion of casks of beer lovingly stacked in the underbelly of Pimlico like some kind of medieval wine cave.

Either that, or they've finally beaten us down enough to be happy with anything.