Freedom isn't free. But the news is.

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Latest spot from MDB for the Washington Examiner.

Some stirring footage, but nothing revealing. What does it have to do with the paper? Where's the connection? Better yet, where's the differentiation? We could've slapped the CNN logo on the backend and it would've worked.

In a market with the WaPo and even the Washington Times, you're going to have to try harder than that.

Previously from MDB: Lottery reminds us our lives suck.

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