Freelance Sales Copywriter
Work with the creative team to take internal advertising briefs and produce original copy ideas with the objective of capturing the target audience's attention and persuading them to purchase products.
5+ years of sales copywriting experience in a direct response environment writing
controls with a track record of profitable sales.
Ability to write in a natural, conversational tone.
Deep understanding of story structure and how to sell through storytelling.
5+ years in the health, fitness, or supplement space
Responsibilities To Include:
Gaining a deep understanding of the product, target audience and competitor
activities in the market.
Exploring different ideas and concepts for both the visual and verbal elements in
union with the creative team.
Writing long form infomercial-style scripts, long copy sales letters, paid search text ads, banner ads, and promotional email copy.
Preparing drafts of different initial options for the creative director. They may either be rejected or developed into workable concepts.
Once a few options have been finalized by the team, preparing them in the form of a storyboard to be presented to the Creative Director.
Make changes to the copy until the Creative Director is satisfied.
May play a role in coordinating the production phase; booking and liaising with
designers, illustrators, printers, photographers and production companies.
Bachelor’s Degree in Journalism, Creative Writing, health, fitness, English or related field. At least five creative pieces in the health space that are or have been live in the marketplace. 5+ years in the health, fitness, or supplement space
If you believe you fit the requirements above, please send us your cover letter, resume and 3-5 writing samples to firstname.lastname@example.org. Only PDF and Word documents will be accepted. Please note, all emails must have “Freelance Sales Copywriter – YOUR NAME” in the subject line.